Home' FLEXO Magazine : January 2015 Contents News indicates that they are not stopping
there. Costs and productivity remain focal
points of concern. As do food safety, sustain-
able packaging solutions, adoption of stan-
dards and controls, continually advancing
technologies and the potential for increased
competition from digital.
Differentiation strategies are supporting gains
in business. More and more converters have
expanded into new business sectors—some-
times flexible packaging, folding carton,
shrink sleeve, etc. They’ve opted for open
press platforms—with multi process print
architecture that can accommodate quick
changes and seamless moves from an appli-
cation like labels to shrink sleeve or carton.
Leaner, more automated workflows are here
As a result, flexography remains packaging’s
preeminent print process. Its brand equity is
building. Machinery shipments to support
demand are up by nearly 7 percent. Consum-
ables—like inks, plates, paper, films and other
substrates—are also said to be seeing sales/
revenues taking an upward path.
That’s the here and now in our world.
Momentum is on our side. The future, while
seemingly secure, requires that our critical
focus on best practices and continuous im-
provement never be lost. Theses are seamless,
yet strategic moves. All actions indicate that,
as an industry, our greatest days are on the
Day by day, the conference room has been
filling with cardboard sleeves and tubes,
some taller than Shelley Rubin. What started
as a drizzling of entries as 2015 began
turned into a full on downpour as the Jan. 16
deadline approached. When FTA decided to
accept entries for another week, that deluge
continued. At the time of this writing, more
than 400 entries have come in, with several
boxes to open and still more companies
promising theirs were in the mail.
My first installment of “Central Impres-
sions,” last February, focused on an argu-
ment I witnessed at that year’s Excellence
in Flexography Awards judging, and I often
look back to it when I think about flexogra-
phy, not from a consumer standpoint but as
an industry watcher.
To the layperson, the idea of being awarded
for printing something might seem strange.
But if you’re more than a passive member of
the flexo world—if you’re an FTA member,
if you read FLEXO Magazine, if you judged
the awards or visited the winner’s display
at INFO*FLEX—you know that winning
an Excellence Award means something. It
demonstrates peer recognition, unrivaled
quality and a pursuit of perfection. It’s a great
talking point when meeting with customers.
And who doesn’t like to win something?
I don’t know what’s in store for entries this
year, if a new effect will take the world by
storm or whether there will be a similarly
impassioned debate to decide a best of show
winner. I am looking forward to document-
ing the experience in February’s recap and
seeing the best unveiled on stage at Forum
later this year. Most of all, I know I’ll be
reminded of what makes this industry special
and why it’s exciting to be a part of it.
“All actions indicate that, as an industry, our
greatest days are on the horizon.
FTA Board of Directors
FFTA Board of Trustees
Lon Robinson III
Chairman, FTA Board of Directors
Chairman, FFTA Board of Trustees
FTA Chair Elect
Polymount U.S ., LLC
Howard B. Vreel and, Jr.
FFTA Chair Elect
Anderson & Vreeland, Inc.
Dan D oherty
Prairie State Group
FFTA Vice Chair, Project Evaluations
FFTA Vice Chair, Scholarships
Farnell Packaging Ltd.
FTA Vice Chair, Education/CPCs
FTA Vice Chair, Suppliers
FFTA Vice Chair, Solicitations
FTA Vice Chair, Printers/Converters
Coveris High Performance Packaging
Flexog raphic Technical Association
Harper Corporation of America
Mark Andy Inc.
FLEXO Magazine Editorial
DuPont Packaging Graphics
All Printing Resources
Praxair Surface Technologies
Staples Print Solutions
Color Resolutions International
C-P Flexible Packaging
Encore Washington Ltd
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