Home' FLEXO Magazine : January 2015 Contents “We are very proud of achieving SGP certification, especially being
the first SGP certified printer that is focused exclusively on label pack-
aging,” said Sean Keeney, president and CEO of Walle Corp.
Walle Corp. has been an FTA member since
1994, but its history stretches back much farther,
to 1872. Two lithographers—Gustav Koeckert
and John Walle—began the company that year in
New Orleans. By using illustrations produced by
Fredrick Von Ehren, the company rose to promi-
nence in the South circa the early 1900s.
Fast forward to 1982 and Walle was purchased by businessman Cecil
Keeney, who proceeded to invest in new, higher efficiency equipment.
Keeney also refocused the company solely on label printing. Roughly
a decade later, these decisions turned Walle into one of the nation’s
leading label manufacturers.
The Walle of today remains family owned and is operated by a new
generation of the Keeneys. The company has grown to employ more
than 200 individuals in two operating divisions—flexo and litho—and
has its headquarters in Alpharetta, GA.
A GREEN LEGACY
“We began the process of pursuing SGP certification more than two
years ago,” reveals Keeney. “ Though we were following most of the
best practices identified by the SGP criteria, we needed to document
our processes in more detail as they related to sustainability benefits.”
Keeney says that SGP certification provided a means to benchmark
his company’s performance, by measuring improvement efforts and
communicating achievements to the community and clients. That
communication is a key way to get the word out about a company’s
Brand owners want to work with companies that think sustainably,
but it’s not enough to simply claim to care about the environment.
Companies need to demonstrate their sustainability efforts are more
than just lip service. SGP certifica-
tion is one such way.
“Print buyers are seeking a more
sustainable supply chain. SGP cer-
tification provides the mechanism
for a print facility to validate its
sustainability program,” commented
Doreen Monteleone, SGP treasurer
and FTA’s environmental specialist.
“Certified facilities like Walle Corp.
and Specialty Printing have not only
found ways to improve their corpo-
rate bottom line by incorporating
sustainable best management practices, they also enjoy a competitive
advantage in today’s business environment.”
And while SGP certification is the most recent example of Walle’s
commitment to being green, it’s certainly not the only.
“Walle’s culture of care is evident in our commitment to our commu-
nity and environment,” the company details on its website. “Walle was
an early pioneer in the sustainability movement. More than 20 years
ago, Walle went green by recycling all trim waste and formulating its
own water based inks. Today we are extending our eco friendly efforts
by utilizing solventless laminating adhesives and solvent free printing
Going forward, Keeney says Walle Corp. plans to continue to improve
processes, reduce energy costs and eliminate waste. “Now, with the
help of SGP,” he says, “we have a new framework for evaluating our
options and recognizing our achievements.”
For more information on Walle Corp., visit the company’s website at www.walle.
com. Learn more about the Sustainable Green Printing Partnership at www.
Walle’s “Commitment to Sustainability,” outlined on the compa-
ny’s website, spells out the company’s resolution, “to conducting
its business activities in a socially responsible manner with due
regard to our environmental impact and sustainable growth.”
OUR SUSTAINABILITY MISSION
• To use today’s materials and resources wisely and in such
a way that does not compromise our company’s ability to
grow well into the future
• To seek continuous improvements in the sustainable per-
formance of our manufacturing operations by focusing our
effort on the 3R’s:
• To play a leading role within our industry by conducting
our operations in an environmentally and socially respon-
• To meet all local and national environmental, health and
• To develop and offer label products and services that help
our customers achieve their sustainability goals.
• To provide our associates with safe and healthy facilities and
encourage them to identify ways to reduce waste in their
• To partner with our customers and suppliers to achieve re-
ductions in the waste stream across the entire supply chain
• To engage all stakeholders in our sustainability efforts by
sharing our sustainable performance and seeking ideas for
JANUARY 2015 | FLEXO 45
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