Home' FLEXO Magazine : February 2017 Contents 22 FLEXO | FEBRUARY 2017
Coomes: I always come away from Forum with something I can use.
I and the company I work for have benefited from attending each
year. However, I understand time is a precious commodity and for
those who attend and come to the sessions, it can be tough to give
up a few days in the office or in the plant to do so. That’s why there
is a commitment in the Forum team to provide a great atmosphere
for learning, networking and building those relationships which can
provide greater opportunities for growth for those individuals and
companies who attend. I want there to be a positive and immediate
ROI for those who come to Phoenix.
FLEXO: Does “Trending Now” cater more to younger flexographers?
What can seasoned industry veterans take away from the
presentations and networking opportunities?
Teachout: Our industry is and will continue to evolve at a rapid pace.
The influence of disruptive technologies, a millennial workforce and
changing economic climates make Forum and INFO*FLEX the pre-
mier event to stay engaged. Old and young alike need to be engaged to
keep pace and this is the opportunity to do so.
Coomes: Seeing what’s on the horizon as it pertains to new technolo-
gy and equipment is very important and I believe there will be some-
thing for everyone, regardless of their experience. I think both Forum
and INFO*FLEX will offer many new ideas and ways to harness
processes and technologies which hadn’t previously been considered.
FLEXO: Heading to Phoenix, AZ in the middle of spring, nobody will
miss the weather in their hometowns. What else can attendees look
forward to experiencing in Forum’s host city?
Teachout: If we want to state the obvious, we can mention the beau-
tiful desert backdrop and unforgettable sunsets. But if we are going
to talk Forum and INFO*FLEX, it is going to be the easy access when
moving between the two venues. Attendees will start their day in ses-
sions at the Sheraton Grand Phoenix, the official hotel of 2017 Forum
& INFO*FLEX. After the morning is over, they will take a leisurely
five minute walk to visit the INFO*FLEX show floor at the Phoenix
The hotel is set in the heart of the city and is close to not only the
Phoenix Sky Harbor
but also just a walk
away from more
than 40 restaurants,
boutiques and down-
spots. After a long
day of learning and
networking, it’s the perfect location for kicking back and relaxing with
both old and new friends.
FLEXO: Flexography may be trending now, but it takes time to
implement any changes at a printer. Accounting for that lead time,
how can you be sure flexography will still be on the upswing?
Coomes: Flexography is growing at a rapid pace. It’s not going any-
where but up! With the new technologies available in press, prepress
and premedia, flexo is making inroads into competitive markets like
However, creating workflows, processes and procedures along with
practical training is more important than ever. You won’t be able to
prepare for or support growth without these things, and making it
sustainable is difficult. It’s important to have a commitment from the
top down to a process, like Flexographic Image Reproduction Specifi-
cations & Tolerances (FIRST), to assist you. Getting everyone on the
same page and speaking the same language is important to sustainable
processes, programs and positive growth. It takes time to bring about
change, but it can be accelerated with the use of FIRST, LEAN and
FLEXO: How does a supplier apply the idea of “Trending Now” to
better servicing printer customers?
Teachout: Speaking as a supplier, we pay very close attention to the
trending activity across the printing and packaging global market.
Printing technologies, as well as embellishment techniques, continue
to evolve, and advanced operational and sustainable solutions are in
high demand. We continually strive to meet the needs of a changing
workforce by implementing clean hand technologies to our offerings,
ones that can employ the methodical approach of working by the
If we provide a fully automated platform and apply the principles of
FIRST, we have now taken our old craft and turned it into a consistent
and repeatable science, a perfect match of process and innovation that
is exactly what we need to provide the next generation. Faster, better
and easier is the trend, and this is what we will continue to innovate
for the best possible solutions for our customers. n
Photo courtesy of Visit Phoenix/Nick Cote
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