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FLEXO Magazine : October 2009
60 FLEXO OCTOBER 2009 www.flexography.org Preprint Evolution Intrepidly embraced use of skin tones and gradi- ents---with much success. Never used to calender a sheet before they sent it to coatings. Now everything is calendered. Runs the largest preprint press in Australia---2.8 meters (110in.) At FFTA Forum 2009, Australian FTA (AFTA) Executive Secre- tary Tony Dalleore spoke to attendees about the flexographic printing and converting market on his side of the world as a presenter and co-chair for the Flexo Round the World Ses- sion. During his presentation, he talked about the evolution of various market segments, including wide web/flexible packaging, narrow web/labels, and corrugate/preprinted linerboard. Among the printers/converters he quoted was Visy Flex Preprint. Presented below is an interview with Visy 's Dave Manning, who outlines his firm's take on the evolution of the corrugated and preprint market. Reprinted with permis- sion from Flexo Magazine (Australia)'s March 2009 issue. For Visy 's Dave Manning the technology has just got bet- ter and better. After 20 years with Visy, 10 years of which has been with Visy Flex Preprint division, Prepress/New Work Manager Dave Manning says the things he and his team are doing for customers now were unbelievable a few years ago. When I joined Preprint there were a number of taboos, explained Manning. They 'd say, 'Never put skin tones in flexo because you'll never get it right.' We proved them wrong when we did a job for Yellowglen Sparkling Wines. The cus- tomer wanted to put this model on the carton, and everyone in the know was horrified. For this job, we had a very good design agency working with us that wanted to make a skin tone work on a flexo carton. It was a beautiful young blond girl, and there was a drop out in the black, drop out in the cyan, and there was horror on everybody 's face. But over the course of about two months, we made it work. Manning said one of Visy's great technology resources is Visy's Fine Art Graphics, run by Tony Cannata. They have some brilliant young artists down there. So we're using fresh ideas all the time and not forgetting the prepress artists who turn the art into press-ready film. Visy Vision One Printer's Look at the Australian Board Market The continuous improvement process at Visy Campbellfield involves feedback from the printers for any new work. (L-R): Jed Callahan and John Saris. CORRUGATED PLANTS & PROCESSES
Sustainable Fall 2009