by clicking the arrows at the side of the page, or by using the toolbar.
by clicking anywhere on the page.
by dragging the page around when zoomed in.
by clicking anywhere on the page when zoomed in.
web sites or send emails by clicking on hyperlinks.
Email this page to a friend
Search this issue
Index - jump to page or section
Archive - view past issues
FLEXO Magazine : February 2010
www.flexography.org FEBRUARY 2010 FLEXO 15 industry suppliers for the most compre- hensive networking opportunity in North America. It's is not about attending the event, but experiencing all the Forum and FTA have to offer. This year we have re-structured the Forum Experience to begin earlier, offer hands-on training, stand-alone sessions and more networking time than ever before. Every participant has the obliga- tion to experience technical instruction, engage in content that ranges from sustainability to emerging trends (eight sessions in all), interact with hundreds of industry suppliers and colleagues, and take home more information from one "package" than can be achieved anywhere else. Coffman: The theme for FFTA Forum 2010 was a culmination of the work of many individuals. It took several days of a lot of give and take to create a theme that, we hope, will best describe this event. There will be opportunities for all attendees to experience a great range of topics and discussions in the different sessions. And, of course, to experience the many social offerings that Las Vegas has to offer. Q: There is talk of bolstering the level of consumer product company (CPC) involvement. How will they be more involved---both in terms of network- ing and presentation opportunities? Engelke: CPCs set the stage and lead the way when it comes to packaging dy- namics in the marketplace. Whether it is the flexible, corrugated, envelopes or la- bels segment, the CPCs drive innovation from the membership. It is paramount to engage the CPC community to become members of FTA and actively participate in all of our events. We have several consumer product company representa- tives lined up on this year's program to evidence what flexo means to them as a company, talk about shelf appeal and color management, and help the design and converter community anticipate, de- velop and innovate their brand manage- ment solutions. Coffman: CPCs drive the packaging industry. We have to get and keep them involved in our Annual Forums and other regional FTA meetings. Repre- sentatives of several CPCs will be very visible at Forum 2010 and we all will have a chance to interact with them on several occasions. Q: Has there been any significant change in the format of the Fo- rum? If so, how has it changed and why did you decide to do so? Engelke: Yes! We are starting the Fo- rum Experience an entire day earlier so that we can offer tutorials that provide instruction today! This is the first time that the FIRST Operator Certification - Level I course is being offered in an instructor-led session. Participants will take home Level I certification! After Forum, they can return to their respective companies, start Level II online and continue toward completion of the entire program. Run- ning concurrently, we will have a tutorial on the hottest topics in prepress, giving designer attendees the information they need to successfully design for flexo. In addition, the Forum sessions will all be stand-alone. Feedback indicated that many did not like to choose be- tween one session and another during the same time slot. We listened---value for your investment in time and money. We are starting earlier on Sunday morn- ing to accommodate three powerful sessions on this jammed-packed day of activity. Flexo 101, Prepress and Emerg- ing Trends will accelerate the momen- tum of the Forum Experience. Monday, Tuesday and Wednesday mornings will follow suit with attendees being able to attend every session offered. We also recognized that Forum is about industry networking and initiat- ing business opportunities that bring value to the membership. In addition to INFO*FLEX, we have engineered networking events, educational pre- sentations, and one-on-one exposure to the architects of the industry into the program. Take advantage of all these opportunities to make things happen. Coffman: The most significant change is the fact that attendees will not have to choose which session they will attend, as all sessions will run concur- rently. This does mean that we have to start a day earlier but we tried to listen and act on some of the feedback that had been given from previous Forums. Q: What charge did you give the session chairs in putting togeth- er the content for this year's event? Engelke: The session chairs selected for Forum 2010 are considered industry experts and I asked them to bring the pulse of the industry to their respective We’re talking fast. To learn more, call 704.588.3371 or Toll Free at 866.588.8686 Or order on our website. Nothing compares to the speed and effectiveness of AltraWash BlueTM concentrated cleaner for pressure washing systems, ultrasonic soak tanks, or on press. Apply it by hand or use it as a flush. It's biodegradable, non-corrosive to aluminum (used in the construction of sleeves), environmentally safe and performance guaranteed. HARPERSCIENTIFIC DIVISION HARPERIMAGE.COM Am ericas • Europe • Asia ©2010