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FLEXO Magazine : February 2010
11 SESSIONS SESSIONS that has promised to put “force” back into regulating enforcement. Learn what the “Green Guide” is and how “green” claims are regulated by the FTC. Learn how to avoid legal liability for marketing claims on products and learn how to avoid third party certification pitfalls. Mark Hammond, Drinker Biddle & Reath LLP Waste Reduction, Landfill Diversion, Profit Maximization Derek will be discussing recycling options. Learn how to identify cost avoidance opportunities, leverage revenue- generating potential and find alternative uses for previously landfilled materials (such as paper and plastic). Most manufacturing plants, distribution centers and retailers have active recycling programs, but they still have wastes going to landfills. Learn about alternative recycling initiatives for wastes that were previously thought to be unrecyclable, such as plastic banding, bulk plastic liners and sacks, flexible packaging and other materials. Derek McFarland, Sonoco Sustainability Solutions Packaging and Sustainability Climate change and the associated policy and market developments -including the recent cap-and-trade discussions by the U.S. legislature -are affecting every industry sector. This presentation will explore the nuances of the climate change issue from the perspective of a packaging converter. You’ll hear both sides of these climate initiatives: the risks from adopting new carbon- reduction strategies and the opportunities for long-term leadership and sustainable economic growth. Additionally, you’ll find ways to consider the complete supply chain as an approach to reduce the impact on climate change and improve the overall sustainability performance. Nina Goodrich, Alcan Packaging Benefits of Becoming SGP Certified Global Packaging officially joined the ranks of green trail blazers when it became the first flexo printer and FTA member to achieve certified SGP Printer status. Come learn how Global made the decision to become SGP certified, the process that ensued, and most importantly what the benefits have been since becoming certified. The mission of the Sustainable Green Printing Partnership is to encourage and promote participation in the worldwide movement to reduce environmental impact and increase social responsibility of the print and graphic communications industry. Michelle Donohue, Global Packaging An Environmental Impact Assessment of Solvent, Thermal and Liquid Platemaking This presentation compares the mass and energy efficiency of multiple platemaking technologies to help you understand the strengths and weaknesses of each. The University of Tennessee’s Center for Clean products has developed an Environmental Footprint Calculator that uses LCA data to determine the environmental footprint of solvent, thermal and liquid plate processing. This calculator allows the user to input variables such as gauge, geographic location, and size/quantity of plates used. Because there is no single answer to all platemaking needs, we’ll highlight the key characteristics of each technology so that those making operational decisions can pick the best technique to meet their needs. Heather Barrett, MacDermid Printing Solutions WEDNESDAY, MAY 5 8:30aM – 10:30aM FQC (Flexo Quality Consortium) “The Flexo Quality Consortium (FQC), acting as a select standing committee of the Foundation of FTA (FFTA), will provide the industry with a better understanding of the factors controlling the quality of the flexographic printing process. FQC projects investigate selected process variables in order to further develop reproducible process concepts that will allow for measurable advancements in flexographic printing technology. FQC actively participates in the global graphic standards committees and associations in researching and representing the flexographic printing process and FIRST.” In this session the individual project teams will present their findings and answer questions. This is your chance to interact directly with those who are working to provide the data basis for new industry guidelines and standards. Chair: Paul Lodewyck, Flint Group; Co-chair: Al Bowers, RR Donnelley Wide Web G7 Characterizations The G7 characterization process provides many advantages to printers in terms of process efficiency, quality and competitiveness with other printing platforms. Wide web flexo results are not necessarily consistent with offset or other platforms, so an effective competitive position for flexography may require and independent dataset. This project is gathering data from a sufficient number of characterizations to develop information that will be provided to ISO to establish a dataset. Mark Mazur, DuPont Packaging Graphics, Project Leader