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FLEXO Magazine : April 2010
www.flexography.org april 2010 FLEXO 47 backed by performance. Customers—market leaders in the vitamin, pharmaceuticals, health foods, cosmetics and other prominent consumer goods industries—consider Cris Ray Printing “The Label Specialist.” Proud of that billing, the com- pany and its employees live up to it daily. Promotional materials, as well as the corporate web site broadcast that fact. Both clearly state, “Founded in 1971 by Raymond Marro, Sr. , Cris Ray Printing has grown from a one- man endeavor to a multi-million dollar enterprise servings clients worldwide. Family owned and operated, it continues to build on its reputation as a recognized leader in the flexo- graphic industry.” Innovation stands at the heart of the opera- tion, where a flair for ingenuity is frequently displayed. Evidence these recent initiatives: the purchase and instal- lation of a new press; printing/converting and application of double-sided labels; move into digital printing to complement flexo; launch of a productivity improvement project to strength- en sales/marketing functions, adopt additional quality assur- ance measures and secure corresponding certification—all leading to the overall enhancement of competitive posture. The PlanT Headquartered in Farmingdale, NY, Cris Ray says its 18,000 sq.ft. plant houses state-of-the-art facilities and equipment that serve and support a growing global client base. Posi- tioned on the floor are six flexographic press lines, offering up to nine PMS colors and UV varnish, as well as in-line capabili- ties that include printing on foil, hot stamping, embossing and scoring and laminating. “In-house digital prepress offerings integrate Mac and Windows platforms, as well as proprietary RIP and imaging systems,” according to the company, “Full pharmaceutical control, including quarantined systems, exact counts and in- line barcode verifying,” are available Substrates handled are numerous and include: high gloss, pressure sensitive, papers; films, clear poly, matte and foils. On the digital front, two presses have been installed as well as two finishing units and Cris Ray now offers digital printing as a complement to flexo technology, most applicable to short and/or customized runs. The company sees this as advanta- geous because it can offer offset quality in moderate quanti- ties with no price penalties. It also affords customers ample opportunities to utilize variable data printing capabilities for personalization, serialization or counterfeit security controls. One talking/selling point, “No need for film, plates or setup. ” Creative design services that see a job through from con- cept to completion are offered at Cris Ray. Its prepress team peruses all submitted files for print compatibility and press readiness. It also maintains job records to ensure repeatabil- ity. Operations are fully computerized, from prepress to post production and a unique computerized proofiling system— the Eye C Proofiler—spot checks work in progress. The PeoPle Pride in its people, their accomplishments and highly per- sonalized continuous career development paths is always on display at Cris Ray. The firm puts talent at a premium, trains carefully, insists on adherence to its own performance prin- ciples, fosters teamwork and communication; and markets longevity, experience and dedication as key attributes of its personnel. Recognition of good work and respect for great performance are no strangers in this pressroom. Everyone talks to each other and takes pride in what they turn out. “Cris Ray ’s talented people blend nearly half a century of experience with the latest digital, flexographic and laser print- ing technologies, guided by strict procedures to achieve the highest possible levels of customer satisfaction. We promise to transform intricate designs into eye-catching, pressure- sensitive labels which will enhance the product’s packaging and enrich marketing. ” This printer will guarantee perfect matches on short or long runs and it experiences less than a 1 percent return rate. Management is serious about recruiting carefully, protect- ing its personnel assets, perfecting skills, nurturing talent and positioning them to exhibit entrepreneurial spirit in pursuing what may be ground-breaking initiatives that can deliver per- sonal and professional growth and at the same time enhance bottom-line results. The message: “There’s a future here. It’s yours to seize.” InnovaTIon & IngenuITy A hands-on approach to production keeps this print busi- ness thriving. Capital investments are made as necessary and new equipment acquisitions take the spotlight once installed. Case in point: Bringing a Nilpeter FG press online. Interest in efficiency and versatility drove the decision to buy. Attractions included lightweight, gearless, easy-to-handle sleeves that eliminate the need for repeat adjustments. The new press has helped trim setup times, reduce waste, speed production and bolster productivity. Its touch-screen interface has proven relatively easy to learn and operate. Maximum web width is 16 3/4in. Maximum live print area equates to 16 1/2in. Repeat lengths range from 12in. to 25in. Top speed is 750fpm. Maximum unwind/rewind is 40in. An automatic register control system combines register cameras with the Ethernet operating platform, facilitating corrections in both running direction and lateral register. It reads all colors on all substrates using small discreet register marks. Each plate cylinder has its’ own unique mark and reg- ister corrections are made in a “mark to mark” rather than in Cris ray’s original Heidelberg press is still on display at its Farmingdale, NY plant. PlaNts & ProCesses FLXApril10_mech.indd 47 4/10/10 1:23 AM
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