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FLEXO Magazine : July 2010
and Recognizing Attributes of the Flexographic Printing Process FIRST says, The use of spot colors, specialty inks, and a wide variety of substrates are just a few of the choices available with flexographic printing. Designers must be informed about the unique features and advantages of flexography in order to make use of them during the design process. The designer must communicate with the print provider to understand its capabilities and how he/ she can jointly optimize the quality and effectiveness of the final product. TEST says, Many designers have absolutely no idea how many print stations are available on a flexo press or even what type of substrate the package is going to be printed on. The Implementation section of the FIRST book identifies the Package/Product Development Project Team. The designer plays a key role in being a member of this team, receiving answers to these and other questions before he/she will begin the design concept! Just one more reason to comply with FIRST! For more information, see Section 3.1 (Page 18) of FIRST 4.0 . Designed for Success What is FIRST The intention of FIRST is to provide all participants in the flexographic reproduction process with a common set of guidelines, tutorials and data that can be used as communication and production tools. The aim of FIRST is to create a common set of specifications and commu- nication protocols for the industry. This platform should establish common communication and identify the responsibility of the provider(s). To order FIRST, call 631-737-6020 or visit www.ftastore.com. What is TEST TEST is the educational arm of the Flexographic Technical Association. The aim of TEST is to align all of the training materials available through the FTA with the guidelines, tutorials and data identified in FIRST. TEST is focused on implementing new learning methodologies to reach out to a larger portion of the FTA membership. For more information on TEST, visit www.flexography.org. MAXIMIZE YOUR HUMAN CAPITAL FOR FLEXOGRAPHIC EXCELLENCE MaxiMize Your Human Capital for flexographic excellence • Maximize efficiency • Boost productivity • Obtain color accurate & consistent results • Give your plant a true competitive advantage • Satisfy your customers faster than ever before • Keep repeat orders flowing • Promote enthusiasm, initiative & innovation among employees The end result? Proficiency –demonstrated by high-quality, repeatable & consistent results. FFTA’s FIRST Operator Certification Program, administered online via the TEST Virtual Campus, is the flexo industry’s standard of excellence. Contact us at 631-737-6020 to setup a demo and begin your journey to a FIRST Certification today! Visit www.flexography.org to learn more. FIRST_Impl_ad_mech.indd 1 6/4/10 1:16 PM FLXO_July10_v2.indd 41 7/16/10 9:37 AM
Sustainable Summer 2010