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FLEXO Magazine : November 2010
Plants & Processes Corr Assets U.s. Graphics Focuses on Positioning & Platemaking Higher speed presses and lighter weight plates are combining to exceed customer expectations at U.S . Graphics. Demand for lighter weight, more sustain- able materials runs high. That, coupled with requests for greater accuracy, and calls for decreased product delivery windows and press setup times, are changing the corrugated printing plate industry in a rapid fashion. U.S. Graphics is seizing the opportunity to leverage its core assets: service, people and technology; to accelerate a strong product offering into the marketplace. BACk Story U.S. Steel Rule Dies (USSRD), parent of U.S . Graphics, was founded in 1973 and has grown to be the largest inde- pendent steel rule die shop in the western United States. To- day, annual sales total more than $11million. David Reynolds and John Washburn, co -owners, lead a team of more than 115 employees that occupy three main manufacturing facili- ties located in Cerritos, CA; Turlock, CA; and Tumwater, WA. The company has developed a strong reputation for quality product, competitive price, and leadership in technology and information systems. Die manufacturing facilities are equipped with the latest technology, including five combo lasers for rotary and flat die making that help drive manufacturing disciplines, including high speed DRO and Mitsubishi Evol cutting dies. MiSSion U.S. Steel Rule Cutting Dies’ long-term vision and objective is to be the “one-stop shop” for both cutting dies and printing plates, delivering the highest quality service, competitive pric- ing and technological innovation. Corrugated box manufacturers are continually pressed for quick turnaround times, faster press setups and more on-press reliability. USSRD delivered on this value proposi- tion with cutting dies and set out to create such an offering in printing plates. In July 2008, U.S. Graphics was formed. Management knew it needed to get up to speed quickly to be competitive in the market and deliver at the high levels cutting die customers had come to expect. U.S . Graphics’ first five employees came with more than 125 years of combined experience, all having extensively worked with the latest printing plate tools, technol- ogy and materials. U.S . Graphics/ U.S . Steel Rule Dies At-A -Glance • Founded: 1973, U .S . Steel Rule Dies; 2008 U.S . Graphics Division • Employees: 115 • Manufacturing Facilities: 3 • Annual Sales: $11 million, U .S . Steel Rule Dies / U.S . Graphics, $3.5 million • Core Assets = Service, People, Technology • Pledge = Quality Service, Competitive Pricing, Tech- nical Innovation, Strong Product Offering Mounted In-position Plate sits ready for press on the U.s. Graphics floor. U.s. Graphics. 72 FLEXO noveMber 2010 www.flexography.org key PerSonnel: David Reynolds, President & CEO John Washburn, VP & COO James Rodriguez, VP of Sales & Marketing Brent Singer, Chief Technical Officer FLX_Nov10_mech.indd 72 11/1/10 2:26 PM
Sustainable Fall 2010