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FLEXO Magazine : February 2011
FTA TODAY Invaluable and Transformative Best Label Goes on Record on TEST, FIRST Certification & Virtual Campus Training features complete in-house plate-to-production capa- bilities in each. It also has locations in Cerritos, CA; and Guadalajara, Mexico. Crammer describes Best Label as a high value printer for many industries, including wine, food & beverage and pharmaceutical & nutraceuticals. FLEXO: What got you interested in the Virtual Campus and FIRST Certification? CRAMMER: We went to the 2010 Forum in Las Vegas, saw the quality of the technical seminars, especially those relating to FIRST and G7, learned more about the Virtual Campus and were impressed and surprised by how far the FTA has come in just a few years. Additionally, we were shocked by the presence of so many Consumer Product Companies (CPCs). To have the customers, speaking at the seminars, about the need for consistency and repeatability from their print- ers; and then to have them tell us that they are looking for converters who can prove that they follow FIRST, well that really hit home.... We have since learned more, researched the entire FIRST certification pro- cess and FTA / TEST online training programs and are now completely on board. FLEXO: Your leadership team is now on Level II, FIRST Implementation Specialist training. What is your take on the program? CRAMMER: It’s self paced, so you learn at the rate that suits your needs. Those of us on staff, who have pro- gressed from Level 1 to Level II training, have come to appreciate the ongoing interactivity with other members of our group on the weekly discussion topic. Basically, this is just a great management tool. I am impressed with the quality of the program, as well as the integra- tion of the Virtual Campus; which permits continuous flow of dialog and ideas, while establishing a feeling of contribution by the individual. This, coupled with teach- ing content specific to our industry, is invaluable. FLEXO: How do you see virtual training as a manage- ment tool? CRAMMER: In most management group situations, you come to a meeting with: set time, set agenda, probably a set answer to an issue; then you discuss it and move on. But with FIRST training, within the Virtual Campus, the approach to each training module is to view and review. Weekly discussion assignments are answered, then revisited and refined within the training format. It is much more thought-provoking and truly represents a more engaging means to get the best out of those taking the training. The interactive experience really solidifies the concepts being taught. FIRST Certification initiatives, here at Best Label, have proven transformative to how we will approach training from now on. The FIRST program will influ- ence employee communications going forward. I have instructed our HR team to use the Virtual Campus format as the cornerstone for all training and related training communications. FLEXO: How does virtual training compare to traditional workshops or even press side training? CRAMMER: I cannot say enough about the leaps the FTA has made with the Virtual Campus-–it just goes beyond all expectations. In terms of delivering FIRST training, in large scale, to our entire workflow, online training is the only practical solution. We can’t shut down production or send everyone away to be trained this intensely. This program considers the complete package from the initial graphics in prepress, to final production. It even looks at the entire supply chain, right down to verifying consumables. FTA has got a winner on its hands in virtual training. It is absolutely vital to where we need to be as printers and it nails it on the head! FLEXO: Meanwhile, your press crews are just starting Level I Press Operator Training? How have they responded to the idea of Virtual Campus training? CRAMMER: Was there concern among the floor employees as we started? Yes, certainly. For our company to go forward with the FIRST Certification initiative, our Larry Hernandez – Best Label Art Director, doing some FIRST homework. Less Bulk theDi fference! Experience We’ve assembled the finest plate processing equipment for tag and label printers looking to create or update a prepress department, like the ESKO 1712 flexo plate and film imager. The ESKO 1712 is a small footprint, cost-effective imager that is feature rich. The 1712 images up to A3 size (16.5" x 11.8") and .12" thick in 9 minutes and 30 seconds (customers report a 20% cost reduction in plate processing). The AVflex 8000 is also designed for limited space and offers everything you need to process eco-friendly, solvent-wash plates up to 12"x 18". This multi-function system includes a 2-brush rotary washout unit, exposure section, oven and plate finisher. A&V complements these systems with printing plate materials from industry leaders that include Flint Group and Toyobo, and provides support and a level of service second-to-none. Put our 50 years of flexo experience to work for you. A narrow web prepress department with... MORE BRAWN Toll-free: 866.282.7697 Fax: 800.223.6869 www.AndVre.com | info@AndVre.com AV_9588_Esko_AVflex.indd 1 1/7/11 7:23:19 AM www.flexography.org FEBRuARY 2011 FLEXO 9 FLX_Feb11_mech.indd 9 2/16/11 8:49 AM
Sustainable Winter 2011