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FLEXO Magazine : April 2011
11 sustainability session 1:00pm - 3:00pm While sustainability was once looked upon by many as the latest fad in the marketplace, it has now become a necessary element of our business – one found in every customer presentation and RFP submission. Sustainability, the pursuit of continuous improvement and a realization of a reduction in the plant’s environmental footprint, is now an expected behavior for every printer/converter. In fact, it’s no longer acceptable to simply comply with applicable legal requirements and make vague claims regarding your environmental stewardship. Instead, it is expected that every member of the packaging supply chain is tracking and reporting on sustainability-related metrics; while at the same time, publicly declaring their goals for improving and executing new initiatives to achieve them. How do printers/converters make meaningful improvements to their operations? How will these improvements achieve their three-fold goal: improved economic performance, minimized environmental impact, and societal improvements? This session will provide insight into assessing operational practices, evaluating emerging technologies and re-thinking how packaging is produced. Session Chairs: Todd Wiederhold, Printpack, Inc. & Brad Vette, OEC Graphics Closing the Loop: Understanding Various End-of-Life Options for packaging materials The life-cycle of a product includes the end-of-life disposition of waste materials. In many cases, those materials are the printed articles of packaging that were used to contain, protect, preserve and promote the product. In this session, I will show that: 1) there is a documented benefit from recycling, 2) not as much is being recycled as we think, 3) recycling requires a systematic approach, 4) recycling is not the only means of landfill diversion, and 5) customer and consumer education is an imperative. Paul Kearns, Exopack Sunday,May1 FORUM WORKBOOK