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FLEXO Magazine : November 2011
Overnight Labels features eight presses, none larger than this 16-in. Nilpeter eight-color press. exponentially on Long Island in recent years. However, Over- night’s reach has expanded well beyond just supplements. “ We service the vitamin industry quite heavily,” said Earl. “ You can’t be on Long Island and not service that industry. We service the food, beverage, health & beauty aid, paint, battery, and many other industries, so we’re pretty well diversified.” CUSTOMER-FIRST APPROACH Earl, who is also a judge for the annual FTA Excellence in Flexography Awards, has created an environment where his customers know exactly what they ’ll be getting. This level of consistency has brought stability and growth to Overnight Labels on a steady basis. “T hey expect everything and more,” he said of his customers. “T hey expect when they call that they ’ll get their job in a timely fashion and it’ll look good. They want labels that they can put on their production line that will run without problems. They want plenty of throughput and to make their lives easy.” Putting traditional scheduling procedures aside, Overnight Labels focuses on a strict, disciplined, yet slightly loose chain of command. Essentially, Earl says, the customer determines the schedule. “ We don’t go by our schedule. For the most part, we try to go by date order. The way the jobs come in is the way the jobs go out. Our schedule is the customer’s schedule, end of story. ” AHEAD OF THE CURVE The company helps itself by stay- ing ahead of the industry ’s curve, as well. Always eager to learn more about an ever-changing business has allowed Earl and his managers to adapt to technological advance- ments with ease. “ Our competitive advantage is that we’re all knowledgeable. We’re all up on what’s going on in our industry. We’re attuned to what’s going on. We’re not living in a vacuum. The managers attend seminars. We read the trade manuals and the trade magazines as well. For the production employees, we have some vendors come in and give seminars on anilox rolls, maintenance and ink. ” Each employee is brought in and trained individually by Overnight Labels. Though the range of tenure varies considerably, each member of the staff contributes to the job as if he or she has been operating presses his or her whole life. It’s this team-centric approach that helps achieve high levels of quality on roughly 40 runs per day. “ We take people in raw, start with a blank slate, and train them our way. We have quite a few guys that are here more than 10 years. New people start out with rewinding, and if they show any aptitude then they move themselves along as maybe a plate mounter. They may develop a desire to run a press, so we move on to that. We couldn’t ask for a better staff. Everyone’s very intent on making sure customers get what they ’re looking for. If the customer hasn’t sent in something he 48 FLEXO NOvember 2011 www.flexography.org FLX_November11.indd 48 11/8/11 3:56 PM