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FLEXO Magazine : December 2011
percent of all booth space accounted for, Kaible is forecast- ing a sell-out. “Some 225 booths will stand corner-to-corner on both sides of the eight exhibit hall aisles. They ’ll be manned by repre- sentatives from 200 different firms that supply and service packaging, printing and converting enterprises across the Americas. More importantly, they ’ll be visited by an estimated 1,600 printers, converters, package buyers and their col- leagues, all thirsting for information on the latest technologies to hit the marketplace.” Kaible promises, “Of particular interest will be the new products and services that are designed and engineered to enhance productivity, support profitability, promote sustain- ability, reduce waste, improve quality and redefine timeliness in serving customers. ” He maintains, “INFO*FLEX mirrors the trends and develop- ments in a very exciting and thriving marketplace. It is the most comprehensive packaging, printing, converting event out there! Where else do you see narrow web, wide web and mid web printers represented on the same floor? “T his year—2011—had the most machinery ever! Atten- dance exceeded expectations! This year, the story con- tinues.” According to Kaible, “Exhibitors are taking larger booths, bringing actual equipment, demonstrating machines; showcasing videos of actual pressruns and large equip- ment—presses, laminators, platesetters, etc. in operation. That, coupled with ancillary items, such as anilox rolls, doctor blades, essential consumables--inks and substrates--plus in-line and off-line converting applications—pouch making, slitter rewinders—will make for quite an extensive exhibition.” And, he says, many exhibitors will be speaking to critical interfaces between flexo, digital and other print processes. “San Antonio is an exciting, attractive and convenient venue,” Kaible continues. “It offers easy access from North America, Latin America and the Caribbean. I can’t be more thrilled with our 2012 host city.” HISTORICAL RECAP FTA’s plans for a one-day trade fair, preceding the formal segment of the 24th Annual Meeting and Technical Forum, first came to fruition in 1982. The fair, open during registration hours, limited exhibitors to a single table—no more than 6-ft. long and 30-in. wide. Materials eligible for distribution had to be of technical and educational nature, not commercial. The event evolved into INFO*FLEX and still proves a powerful drawing card three decades later. FTA’s annual exhibition travels from location to location in order to maximize exposure to local printers and converters across the Americas, according to Kaible. “ Two countries— Canada and the United States—host and have housed the event, with 13 states plus the District of Columbia having served as base at one time or another. Host cities number 19 to date. One property—Dallas’ Anatole Hotel, has been owned by three different major hotel chains, each having staged INFO*FLEX once. Repeat or encore performances played out in Toronto, New Orleans, Las Vegas, Orlando, Dal- las, Nashville, and now San Antonio.” Kaible points out that at recent shows, “Tallies of exhibitor surveys reveal that 50 percent of respondents rate the quality of attendees as either excellent or good. Furthermore, 56 percent of initial respondents rate INFO*FLEX networking opportunities as excellent, with another 40 percent awarding the exhibition a good grade. More than 70 percent insist the quality of sales leads is positive, with 27.5 percent saying it is good or excellent. In fact, a total of nearly 80 percent claim to meet new business “INFO*FLEX 2011 was attended by more customers and potential prospects than shows in the past. We were really pleased with the networking, the meet and greets, the food, the traffic, the intensity of the event and the interest of the attendees.” ~Mark Johnson, FLXON, Charlotte, NC/2011 “This show has been just terrific. We’ve seen non-stop traffic. We’ve received numerous queries on our technology. We are very satisfied with the number, quality and depth of the attendees. This is the place to be.” ~Aaron Lessing, Apex North America, Donora, PA/2011 “Amazing attendance—great show. Vast improvement over the last two years. New technologies are being brought out. We’re going to give some a try.” ~Sunil Datt, Packaging Technologies Inc, Concord, Ontario, Canada/2010 www.flexography.org DECEMbEr 2011 FLEXO 39