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FLEXO Magazine : July 2012
over the three days demonstrate that they were constructed to fit that billing? TEUFLER & DYE: Our goal for this conference is to guide printers into modern production processes, give them the tools, concepts and understanding in order for their operations to be- come more efficient and productive. Our sessions were based on a dissemination of the various processes involved and how we thought the best approach could be taken. There will be a lot of content, but we did not want to overlook opportunities to help converters become more efficient. FLEXO: Can you explain exactly how Fall Conference will serve as an extensive tutorial in automating and control- ling the flexographic print process? In your mind, how will it maximize every attendee’s or potential attendee’s ROI? TEUFLER & DYE: Efficiency is gained both from technologi- cal improvement and through the individuals that make up the process. Attendees will gain the insight on integrating and improving technology and personnel within their own convert- ing operations. FLEXO: Exactly how will FIRST—Flexographic Image Repro- duction Specifications and Tolerances—fit into the program? Will it serve as the platform for introducing process control and providing advice on fingerprinting, characterization, optimization, etc.? How so? What do you see as the strongest takeaways here? TEUFLER & DYE: We want people to understand how FIRST becomes a useful tool in their daily practices. There is a ses- sion dedicated to FIRST and how it enhances the pressroom workflow, but FIRST principles will be discussed throughout the sessions as FIRST contains the fundamental principles that continue to ring true even as flexography evolves. FLEXO: Obviously, reproducibility, repeatability, color com- munication and color control will be central components of the program. Can you speak to each and shed some light on how these various topics/concerns will be addressed? TEUFLER & DYE: Process control will be the main theme. The four tenets of reproducibility, repeatability, color communica- tion and color control will be addressed in different fashions in each session. Approaches will include how to address issues via process methods, workflow and through technology improvements that help efficiently automate the processes. FLEXO: How will Fall Conference focus in on accurate color communication from the designer’s CPC’s, prepress provid- er’s, and of course printer’s perspective? TEUFLER & DYE: We are going to start the opening session with a panel-moderator discussion which will include the perspective of the end-buyer, prepress and converter. The following sessions will explore the individual processes more deeply to promote better understanding. FLEXO: There is much talk in the marketplace about Expand- ed Gamut Printing. What should attendees expect to learn in that vein—from the update on the Expanded Gamut FQC project to next steps in Expanded Gamut Printing’s Evolution? TEUFLER & DYE: Expanded Gamut is another important evolution of flexography. The sessions we have created will deal with many of the underlying processes that makes EG function properly. For any converters who have looked into EG as a possible method for their operations, they will tell you there are enhanced control processes that must be a part of their daily regimen. These enhanced control processes will be discussed and outlined during our sessions. FLEXO: Workflow appears to have a constant presence on the agenda. Can you run through its impact on performance and how presenters will explain and showcase its integration into “printing by-and-to the numbers” strategies? TEUFLER & DYE: Workflows provide ample and overlooked opportunities to prevent problems at press, where printers ultimately make or lose money. The success or failure of a pressrun will often directly reflect on the quality and detail of the processes in the workflow. We want to develop a thorough understanding of the relationship between workflow and suc- cess at press. FLEXO: Flexographers are constantly concerned with maintaining the integrity of the original design. These days, software manufacturers have taken up the cause and devel- oped a number of packaging specific solutions. How will Fall Conference address these current software offerings, their implementation and potential impact on the packaging de- velopment chain? Will it touch on cloud-based color manage- ment—a topic currently driving a great deal of conversation in the industry? TEUFLER & DYE: There are going to be presentations that will specifically address the use of software to better com- municate standards in a digital format. Cloud-based color management will be contrasted with the current reliance on physical standards within the industry and how access to the information via the entire supply chain improves communica- tion of customer requirements. Sean Teufler Johnny Dye www.flexography.org July 2012 FLEXO 17