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FLEXO Magazine : March 2008
INDUSTRY INDICATORS 4. What are some specific projects the alliance is work- ing on? The member companies of Flexo4all are technology and mar- ket leaders within their individual spheres, known for bringing innovative solutions in the areas of prepress and the pressroom. Through a series of integrated sample projects---known as Flexo Paths---they will share their experience and know how in order to provide a deeper comprehension of flexography and enhance the results printers and converters can obtain using this technology. Flexo Paths will be produced for a variety of packaging applica- tions such as flexible packaging on film, foil and paper substrates, folding carton and corrugated, to name a few. 5. What importance does this alliance have for the glob- al flexo industry? Flexo4all is intended to encourage networking within the flexo industry to create active co-operation among all the partici- pants in the flexographic packaging value chain---from supplier through tradeshop and printer/converter to the brand owner. All of the founding alliance members are recognized companies with a global reach. Under the umbrella of Flexo4all, they have agreed to coordinate their efforts to deliver knowledge and solutions worldwide. Not only will the efforts be focused on promoting the quality benefits of flexography, but also speed to market, total de- livered cost and environmental sustainability. As we know, quality, time and cost have long been major "hot buttons" for brand own- ers, but over the last 12 to 18 months, we've also seen a huge in- crease in interest in environmental sustainability. This is an area where flexography has a significant competitive advantage over the other print processes, and the Flexo4all members are working hard to prepare that message for delivery. 6. How can visitors find Flexo4all within drupa exhibition? Coming every four years, drupa is the largest and most impor- tant event for the graphic and printing industry. With more than 2,000 exhibitors and 400,000 expected visitors, people won't find their way easily, and it will be challenging to ensure that they see everything that they need to see. In order to help visitors in the flexographic packaging market find what they are looking for, the Flexo4all partners will create a map and a tour, called the Drupa Flexo Tour, to guide people through the amazing number of halls that make-up the drupa exhibition grounds. Visitors will be able to plan their days and ensure that they can find the key technolo- gies and suppliers that they are looking for. 7. How can people find out more about Flexo4all? Anyone wishing to learn more about Flexo4 all or any of the member companies should go to www.flexo4all.com. Flexo4all is a consortium of 19 companies working to call attention to flexography at drupa 2008. Their actions are inde- pendent of and not sanctioned by FTA.