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FLEXO Magazine : July 2008
TECHNOLOGIES & TECHNIQUES Flexo at the Fair New and Trusted Technology Featured at drupa 2008 A n estimated 391,000 attendees from 138 countries, as well as 3,000 journalists from 84 coun- tries, traveled to Düsseldorf, Germany, May 29-June 11, to gather information on innovations, developments and new fields of business. Accounting for 59 per- cent of the total visitors to drupa 2008, international participation increased by 4 percent compared to the 2004 event. ttThis means drupa has further developed its global market significance and its in- ternational status. Given the difficult eco- nomic climate this is a remarkable success. Fortunately, we were able to increase the proportion of overseas visitors to 43 per- cent," explained Werner M. Dornscheidt, president and CEO of Messe Düsseldorf. All 1,971 exhibitors unanimously report- ed an extremely high number of promis- ing contacts and successful purchase deals. ttDrupa 2008 has sent out a clear signal: due to numerous innovations and new fields of business, the print media sector - J U LV 2008 FLEXO is more agile than ever," stated Albrecht Bolza-Schünemann, president of drupa and CEO of Koenig Bauer AG. ttThis is clearly reflected in the numerous deals concluded with virtually all key business regions." Overall, drupa exhibitors announced deals concluded worth more than Euro 10 billion ($15.4 billion). Some industry insid- ers suspect the actual investment sum to be considerably higher. Asian and Latin American trade visitors contributed significantly to this growth with 7 percent hailing from South and Central America and 15 percent from Asia (the region representedl3.6 percent in 2004). The proportion of North American visitors remained constant at 6 percent. ttWe had anticipated slight decreases partly because of the high level of the Euro," commented Dornscheidt. UBut these fig- ures also clearly show: drupa is top world- wide and nothing moves in the print and media industry without it!" www.flexography.org On the exhibitor side, 64 percent of the companies came from countries other than Germany, with Italy (191 exhibitors), China (139), Great Britain (135) and the U.S. (105) as the leading foreign exhibitor nations. The U.S. exhibitor figure includes 27 companies displaying their products within the successful U.S. Pavilion, or- ganized by Messe Düsseldorf North America (MDNA) and co-sponsored by NPES - The Association for Suppliers of Printing, Publishing and Converting Technologies. Visitors not only gave drupa 2008 excel- lent ratings (97 percent rated the event positively) but also increased their average stay at the trade fair to 3.2 days, as com- pared to 3.0 days in 2004. Considerably more top managers attended drupa 2008-45 percent compared to 42.2 per- cent in 2004. uO ur expectations of drupa 2008 were entirely fulfilled. We are par- ticularly satisfied with the quality of con- tacts. Already by the second day we had
Flexo Sustainable Fall 2008