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FLEXO Magazine : August 2008
PLANTS & PROCESSES the fi rm’s belief that combination presses are the future. Within the next two years, Paragon plans on replacing a few of its older presses with either LP3000 or XP5000 presses. It is also looking into digital prepress equipment and will continue to expand into digital printing, but the focus of Paragon will remain fl exography; that is where the com- pany excels and where it wants to be. “All the changes that have occurred in fl exo - graphic print technol- ogy have taken Paragon to places that we simply could not have dreamed of back when we started in 1999,” said Jason Grossman, president. “Since then we have seen UV and water-based ink dra- matically improve. High-speed rotary screen has been added to our capabilities, which is being used for high-build varnishes and opaque whites. Dies have become more intricate and magnetic tooling is im- proving phenomenally. Substrates and foils are broadening and im- proving. The versatility of combination presses allows us to move be- tween water-based and UV inks from station to station and also place foil and rotary screen wherever we please. “Screen counts are ing business to us ‘fl exo guys.’ As for Paragon, we are going to stick to fl exo, since we have seen it grow so much over the past 10 years and see it getting even better. As we continually inch up on the line screen counts and become better and better at laying ink down on uncoated stock, we are simply doing what the offset guys are do- ing, but we’re doing it faster and cheaper and, in many cases, better. Everyone from design- ers to QA people at the wineries are noting that fl exo has come a long way and no longer has a ‘scarlet letter’ attached to it.” TEAM SPIRIT Grossman and Cane Jason and his mother, legendary sticker designer Andrea Grossman, run Paragon and Mrs. Grossman’s side by side—with a little help from their canines. getting higher, dot gain is decreasing, and we are constantly fi nding new tricks and tech- niques, which launch us to new heights on a yearly basis. For a printing process, fl exo is on a change rate that rivals computer technology, while the other processes are fairly stagnant. It’s thrilling to offer a printing process that is constantly changing and growing at such a quick rate.” Grossman went on to say, “Flexo is now becoming a must for Jason Grossman, Gary Cane and Jeff X at a press check. believe that what makes Paragon special is the team of talented people who make up the com- pany. By valuing every- one’s opinion and tack- ling tough new projects as a complete team, the company is able to pro- duce exquisite labels. Grossman stated that he and Cane make “one awesome team, as both of us have strengths and weaknesses that truly complement each other.” Cane added, “Throughout the day, we are constantly bouncing ideas off of each other and coming up with solutions for any challenge that is thrown our way.” This problem-solving spirit travels down the ladder and is followed anyone who wants to be in the wine label market. Many printers who once only worked with offset equipment are being forced to add fl exo presses. The speeds and various other cost savings are requiring them to take this technology seriously or risk los- 78 F LEXO by all of the Paragon employees. One of the company’s founding principles is not to say “no” until you have at least tried. “There are many times that we have surprised not only our customers, but everyone in our own company with our focus, dedication, ingenuity and teamwork,” said Grossman. “In the past 10 years, we’ve realized a dream and have become one of the most, if not the most, respected and sought-after label printers in Sonoma County. We started out like the little engine that could and sud- denly discovered not only that we could, but also that we would. And we did.”? AUGUS T 20 0 8 www. f l e x o g r a p h y. o r g
Flexo Sustainable Fall 2008